Welcome to our blog, where we explore the world of automation, design, web development, digitization and SEO optimization. We cover topics from the basics of what it means to understand and explore these emerging technologies to how we use them most effectively. We offer the latest advice on how to increase business efficiency and reap the benefits of day-to-day operations.

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strategija razvoja blagovne znamke

Brand development strategy

The importance and objectives of brand development Creating a brand development strategy is an important step for any business, as it is the first step towards creating a long-term brand development plan. This allows companies to assess their current situation, present options and develop concrete actions and strategies to achieve the desired results. A brand…

evolve, restructure, redesign

Page redirects during migration

Why you should test your redirects before migrating your site Testing redirects after a site migration is probably something most checklists and project plans already consider, but due to the importance of properly redirecting your old URLs, you should minimize the risk of starting with the wrong redirects. Before your new site goes live, it…

vzdrževanje wordpress

Maintenance of WordPress websites

How to perform WordPress website maintenance Maintaining a WordPress website is very important as it can prevent potential problems and improve performance. To keep your WordPress site running efficiently, it's best to regularly check for the latest updates and security patches. In addition, it is important to regularly check the page for unwanted behavior. For…

blue and white circle with white and blue circle illustration

Digital transformation – key steps for successful business transformation

Understanding digital transformation Digital transformation is the process of transforming business from non-digital to digital forms. This requires a change in management and company culture to successfully transform into the digital age. The key steps for successfully transforming business into the digital age are: 1) identification of key processes that need to be digitized; 2)…

Tools for SEO optimization

Benefits of using SEO optimization tools In today's digital world, website optimization is crucial to achieving high web traffic and successful business. SEO (Search Engine Optimization) tools have become an indispensable tool for businesses and online retailers who want to achieve high rankings on search engines like Google. The use of these tools brings many…

oglaševanje na facebook

Facebook Advertising – The 2023 Guide

Facebook advertising has become one of the most powerful tools for reaching target groups in today's digital marketing. Facebook has the widest user base with over 2 billion monthly active users. This means that Facebook is one of the best ways to reach a wide range of target groups. Facebook also offers advanced advertising features…

digitalizacija poslovnih procesov

Digitization of business processes

Before you ask yourself how to start digitizing processes, ask yourself what is taking up the most valuable time in your business? What's that thing you've done 100 times and you know a robot could do it for you? Or what is that process that you still do by hand and know that you could…

razvoj blagovne znamke - ray ban

Brand development

Brand identity is what makes your brand memorable, so branding is one of the most important investments you can make in your business. In a crowded world, with many competing brands and other distractions, your brand identity will often be the difference between success and failure. Just as your personal identity uniquely represents you, your…

3 hitre zmage v digitalizaciji podpornih procesov

3 quick wins in digitising support processes

The digitisation of support processes has become one of the most popular trends in the modern business world. It enables companies to reduce costs, improve efficiency and increase productivity. In this article, we will discuss the three main benefits of digitising support processes. These include increasing efficiency, reducing costs and improving quality. In addition, we…

spletni razvoj - zakaj je pomemben
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